Lear Capital vs Augusta Precious Metals

Wednesday, July 17th 2024

Investment in precious metals has long been considered an effective strategy to diversify a financial portfolio and protect against market instability. Gold, silver, platinum and palladium all represent viable investment options; numerous services exist that facilitate their purchase, storage and management, with two renowned providers being Lear Capital and Augusta Precious Metals, serving this industry and being highlighted here for comparison purposes so prospective investors make an informed choice when selecting service providers.

Company’s Background and Reputation

Lear Capital: Lear Capital was established in Los Angeles, California, in 1997 and quickly established an esteemed reputation among investors looking for precious metal investments. Lear specializes in offering direct purchase opportunities of gold, silver, platinum and palladium products; setting up and managing Individual Retirement Accounts with precious metal backing (IRAs); customer service excellence as well as competitive prices with educational resources at their core.

Augusta Precious Metals: Augusta was founded in 2012, making them one of the more recent players in the precious metals industry. Based out of Beverly Hills, California and focused on providing precious metal IRAs and bullion purchases; Augusta quickly made itself known in this short time – receiving multiple industry accolades as well as customer praise for its transparency, personalized service, and commitment to client education.

Product Offers

Lear Capital: The company provides an expansive selection of gold, silver, platinum, and palladium products ranging from bars to coins to rounds – the American Eagle coin series (1), Canadian Maple Leaf coins (2), South African Krugerrands are among the most favored options available at Lear Capital; Lear also provides limited edition coins such as their Apollo 11 coin series in order to meet collector and investor preferences alike.

Augusta: The company offers gold and silver products with limited platinum and palladium offerings, such as American Eagle coins, Canadian Maple Leaves, Australian Kangaroo coins and bars and rounds. While their product lineup may not match that of Lear Capital, Augusta still places great importance on quality and purity to provide clients with investment grade bullion products that meet these specifications.

Prices and Fees

Lear Capital: The company provides competitive precious metal prices within the industry, with low markups on bullion products and an industry-beating price-match guarantee to ensure clients secure the lowest investment price possible. Furthermore, Lear Capital charges a flat fee for storage and insurance of precious metals held within an IRA; which may prove more cost effective for larger portfolios, though other fees for setup and management might incur more complex charges like sliding-scale annual fees depending on account balances.

Augusta Precious Metals: The company stands out for its transparent pricing and fee structures, including competitive gold and silver bullion pricing with clearly displayed markup percentages, flat fees for setting up, managing, storing, and administering an IRA, no additional hidden costs incurred, plus its unique “cashback” program which awards clients with a percentage of their initial investments as bonus returns.

Storage and Custodial Options

Lear Capital: When it comes to precious metal storage, Lear Capital works with several prestigious depositories such as Delaware Depository and Brink’s Global Services to offer secure segregated storage for clients’ precious metals, with full insurance coverage provided at these facilities. Lear Capital works closely with Equity Trust Company and STRATA Trust Company custodians such as Equity Trust Company to ensure appropriate management in compliance with IRS regulations for IRA investments.

Augusta Precious Metals: Agusta offers secure storage solutions through their partnership with International Depository Services Group’s (IDS) secure facilities located in Delaware and Texas, along with segregated storage to keep assets separate. Augusta also works with well-recognized custodians such as Kingdom Trust and Equity Institutional for its IRA investments, to provide reliable account management that conforms with IRS rules.

Customer Service and Support

Lear Capital: The company stands out for its exceptional customer service, featuring knowledgeable account representatives available to assist clients with all their investment needs. In addition, extensive educational resources including market updates, investment guides and webinars help clients make more informed decisions and Lear Capital has amassed an impressive track record of positive client testimonials and reviews.

Augusta Precious Metals: The company takes great pride in offering customized service with personalized customer success agents for every client. Augusta’s commitment to client education can be found through its vast library of articles, videos, webinars and proprietary learning platform Augusta University – and has resulted in multiple industry accolades as well as positive client feedback reviews.

Industry Accreditations and Ratings

Lear Capital: It stands out in the precious metals industry thanks to accreditations from organizations like Professional Coin Grading Service (PCGS) and Numismatic Guaranty Corporation (NGC). Furthermore, they hold an A+ rating from Better Business Bureau as well as positive consumer feedback through platforms like Trustpilot and Consumer Affairs.

Augusta: Although newly established, Augusta Precious Metals has quickly established itself as a reputable company within its industry. It is accredited by PCGS and NGC as well as holding an A+ score with Better Business Bureau, Augusta has won praise from numerous clients through Trustpilot as well as Consumer Affairs while receiving endorsement by prominent figures from the financial services across the world.


Both Lear Capital and Augusta Precious Metals offer reliable services for individuals looking to invest in precious metals or establish an IRA with them. While Lear Capital may boast greater product variety and longer experience within the industry, Augusta Precious Metals stands out with their transparent pricing, personalized service, and commitment to client education.

Choice between Lear Capital and Augusta Precious Metals will ultimately depend on individual investor priorities and preferences. Investors looking for an extensive selection of precious metal products might prefer Lear Capital; those prioritizing transparency and personalized service might prefer Augusta Precious Metals instead. Regardless of which option one opts for, both companies provide reliable alternatives for diversifying one’s investment portfolio with precious metals.

Ready to include precious metals in your retirement savings plan?

An investment in gold or other precious metals can help diversify your investment portfolio. Because gold has little or no connection with stocks and bonds, it reduces the risk of your investment. You may make investments in gold through specialized gold IRA experts, which you can learn more about below.

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